In 2004-2005,
Laetitia was gratuated from the French Design and Marketing School Creapole in Paris. Her master project was a marketing plan for a fictive jewellery collection, called Redline.

The reaction to her master’s project were such so positive that she decides to make her dream come true so she started designing her own collections of jewels  and gives birth to her own luxury brand, named Redline.

The redline string protect and bring luck in several different religions and countries including Brazil, India and Italy.

In 2006-2007,
Laetitia innovates its range by launching new creations always such refined and purified.

The collection Sweety, Sacré, Infinitie are created and achieve a great success.

Laetitia Cohen-Skalli, 28 years old designer, knew how to charm everybody with her talent and imagination.

In 2008,
Redline creates jewels increasingly more ambitious with stones of qualities selected among the largest diamond cutters : So VIP, So Pure, Babette.

Laetitia also created limited collection.

Very fond of the limited collection, Sharon Stone chose «Lucky Chiken » !

The year 2008 is also caracterized by the creation of the Black collection, in Black gold. Redlline becomes the precursor of the jewellery tendency.

RedLine market , with other fantasy models, the « Peace and Love » , which is a gréât success. Once again, Laetitia demonstrates her creativity.

December the First, RedLine links up with Sidaction for the « LoveLink » in exclusivity at Colette and then at Printemps.

During this mobilization day, an évent takes place at Colette, a lot of celebrities support that cause, and show it wearing the bracelet as Linda Evangelista.

2009

LoveLink can now be found in Belgium, at Irina Kha (Liège).

RedLine launch a new collection : « Trésor » with models as the « Blup Blup » or the « étoile filante ».

The classic one can now be found in « multifil » with shadded tones. Of different colors. Jewels with 5 strings for 5 times more happiness.

The « SI » rings born and all the « fashionistas » want them for every spécial occasions.